Create awareness around Eva deodorants and chapsticks by showcasing it a product/brand that helps a person boost their confidence.
Create awareness around Career Launcher's law entrance courses by introducing law as an exciting career option and establishing Career Launcher as the premier platform to prepare for CLAT.
SOLUTIONS
Created a 2 videos series on Alright – Date with Senior
Ensure Impressions of the videos via promotions across digital and drive eventual viewership
Ensure people consumed content and engaged with content
RESULTS
120mn
Impressions
11mn
Views
628k
Engagements
RESULTS
40mn
Impressions
20mn
Views
130k
Engagements
MODERN PARIVAAR - S01
GOAL
To build brand awareness for Country Delight and it’s product by positioning Country Delight as a direct-to-home consumer brand that delivers pure, fresh & minimally processed food essentials.
SOLUTIONS
Created 3 episodes for Country Delight in our IP Modern Parivaar, establishing the brand as a consumer brand delivering minimally processed essential foods.
Ensure Impressions of the videos via promotions across digital and drive eventual viewership
Ensure people consumed content and engaged with content through shoulder content and UGC campaigns
School Chale Hum
GOAL
To Showcase Magic Pin's India’s 1st saving app that allows users to get daily discounts and coupons for restaurants food, groceries, pharmacy, fashion etc.
SOLUTIONS
Created 3 episodes for Magic Pin showcasing Showcasing the unique features offered by Magic Pin
Ensure Impressions of the videos via promotions across digital and drive eventual viewership
Ensure people consumed content and engaged with content through shoulder content and UGC campaigns
RESULTS
96mn+
Impressions
42mn+
Views
1.7mn+
Engagements
RESULTS
28mn
Impressions
4.2mn
Views
220k
Engagements
The Sarkari Karayala S1
GOAL
To build brand awareness for CoinDCX and position it as the simplest way to take first steps in Crypto Investing and educate that Crypto and Bitcoin are completely legal in India
SOLUTIONS
Created 5 episodes of TSK for CoinDCX
Ensure Impressions of the videos via promotions across digital and drive eventual viewership
Ensure people consumed content and engaged with content through shoulder content and UGC campaigns
The Sarkari Karayala S2
GOAL
To build brand awareness for Winzo - a premium gaming platform
SOLUTIONS
Created 5 episodes of TSK showcasing WinZO as a gaming platform that presents an opportunity to the players to win money and highlight key features of the platform
Ensure Impressions of the videos via promotions across digital and drive eventual viewership
Ensure people consumed content and engaged with content through shoulder content and UGC campaigns
RESULTS
64mn+
Impressions
13mn
Views
500k
Engagements
RESULTS
30mn
Impressions
5.5mn
Views
800k
Engagements
BACKPACKERS S01
GOAL
To build brand awareness for Upstox and its products
SOLUTIONS
Created a 3-part mini series on Alright - Backpackers
Ensure Impressions of the videos via promotions across digital and drive eventual viewership
Ensure people consumed content and engaged with content through shoulder content and UGC campaigns
BESTFRIENDS
GOAL
Showcase how in the post-covid world has changed our lives however dominos will stay a constant in the lives of Pizza Lovers by highlight key concerns around home delivery of safety and contactless delivery
SOLUTIONS
Created a 3-episode mini-series on Alright – on normalizing 3 major Pizza occasions
Ensure Impressions of the videos via promotions across digital and drive eventual viewership
Ensure people consumed content and engaged with content through shoulder content and UGC campaigns
RESULTS
50mn
Impressions
3mn
Views
150k
Engagements
RESULTS
11mn
Impressions
4.6mn
Views
130k
Engagements
LIFE OF AN AVERAGE GUY
GOAL
To build brand awareness and focus on lead generation by promoting Coding Ninjas as the preferred choice for full stack development course
SOLUTIONS
Created a standalone video on Alright – Life of an Average Guy showcasing the journey of moving forward from averageness
Ensure Impressions of the videos via promotions across digital and drive eventual viewership
Ensure people consumed content and engaged with content through shoulder content and UGC campaigns
One Tip One Hand
GOAL
To build brand awareness around Adda247 – a platform that provides a wide range of exam preparations from banking, govt jobs, UPSC and IIT/Medical
SOLUTIONS
Created 4 episodes for Adda 247 showcasing the impact exam preparations through Adda247
Ensure Impressions of the videos via promotions across digital and drive eventual viewership
Ensure people consumed content and engaged with content through shoulder content and UGC campaigns